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Nestlé Cereals announces launch of its 'Wheat Plan'

June 16, 2022

Nestlé Cereals has announced the launch of the 'Nestlé Wheat Plan', a sustainable farming initiative through which the business is forming partnerships with UK wheat farmers to support the adoption of regenerative agriculture practices.

Working with the Landscape Enterprise Networks (LENs) scheme and Nestlé's wheat farmers, the Nestlé Wheat Plan aims to reduce the impact of modern farming, help drive sustainable wheat sourcing in the UK, and is part of the business’ commitment to make breakfast better while helping look after the environment where its wheat is grown.

As part of the plan, farmers are supported in striving to make their farming practices more sustainable; regenerative farming methods reduce pesticide use, carbon emissions and soil erosion, while simultaneously improving organic soil matter and biodiversity. This is achieved through practices like cover cropping which protects water quality and ensures the soil isn’t left bare and vulnerable to erosion, reduced cultivation to keep soils healthier and reduce C02 losses to the atmosphere, or planting hedgerows which creates new habitats for biodiversity, captures carbon from the atmosphere, and absorbs moisture from soil in wet weather.

“The announcement of the Nestlé Wheat Plan is evidence of our long-term commitment and ambitious plans to make delicious breakfast cereals while having a positive impact on the environment where our wheat is grown," said Robin Sundaram, Responsible Sourcing Manager at Nestlé UK & Ireland.

“We know that production of crops depends on the state of the natural environment, which can be uncertain due to changing weather conditions. We also know that this will only get worse due to climate change. By supporting our wheat farmers to transition to more regenerative farming practices they will become more resilient in the long term, as well as reduce their environmental impact with benefits for carbon, flood mitigation, water quality, air quality and soil health. Ultimately, this will also help us maintain the stable wheat supply necessary to continue producing the nation’s favorite cereals.”

The Nestlé Wheat Plan also supports Nestlé’s wider commitment to achieve zero net greenhouse gas emissions by 2050.

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